Digital Marketing Support for your Business

In order to grow your online business, it’s important to use a variety of digital marketing tools, strategies, and platforms to help attract customers and sell your brand. If this is something that you struggle with, or don’t have the time to do, the team at Maxim Consulting are happy to help. 

Here are just some of the ways we can market your new or established business:

Social Media

Marketing through various social media channels is a great way to promote your business. We can build a relevant content strategy and manage your social media channels, with regular posts and paid advertising. Depending on your audience, we can create B2C posts through Instagram, Facebook, and Pinterest (especially beneficial for design and homeware).

The social media campaign we developed for the company Cotswold Candle Hut is a perfect example of how these particular social media channels can promote new businesses, going from zero to over 3000 followers on Instagram in just six months.

This same focus can be applied to B2B channels such as Linkedin. Teklube and Daisy Chain are examples of B2B clients that benefit from regular LinkedIn updates to attract connections and promote their businesses.

Copy 

Written content is also an extremely valuable way to market your business and engage with your customers. There are various ways to do this depending on your audience, including blogs, email newsletters, interviews, and infographics. Long-form copy with certain social media posts to explain images and offers can also work well. By focusing on digital copy, we can create the right tone for your business for brand consistency.

SEO

We can help ensure your website is optimised for search engines like Google when people are searching for your products and services. We offer a range of SEO services from website health checks, which can highlight any issues affecting your traffic, keyword research, and technical audits.

Reviews 

With everything now online, businesses have become reliant on reviews for growth and creating trust with customers. We have experience with integrating and managing this element of digital marketing, automating the collection of both product and company reviews for your business.

Online Advertising 

Whether your business is service or product-based, online advertising is a key element to increase customer traffic and engagement. We offer help with and manage Google PPC, Shopping, and your social accounts, depending on your business requirements. We can also provide data analysis and ROI reporting.

When it comes to digital marketing, we have relevant and established expertise to make sure your business can reach its full potential.

If you’re looking for help with digital marketing, or know people who do, don’t hesitate to get in touch. We’d love to hear from you.